Melody Yeung

EXPERIENCE DESIGNER + VICE PRESIDENT OF

BUSINESS OPERATIONS

 

 

 

 

 

 

Portfolio

photo by L Photographie
Hannah Leigh Photography

photo by L Photographie                                                                                            photo by Hannah Leigh Imagery

GET TO KNOW MELODY

 

As a results-driven Fractional VP of Business Operations and Event Experience Designer with 14+ years of success, I specialize in transforming events into unforgettable experiences while optimizing operational excellence for hospitality and event companies. With a proven track record of boosting revenue and exceeding client expectations, I’ve delivered significant impact for clients like Off The Grid and Unica Party Rentals.

My expertise encompasses strategic planning, financial analysis, team leadership, event management, and food programming for large event experiences. Through integrative business operations, I excel at turning ideas into impactful results. Fueled by a passion for innovation and client success, I’m dedicated to building high-performing teams and delivering exceptional experiences. Let’s create extraordinary experiences together.

photo by Hannah Leigh Imagery

photo by L Photographie

PAST EXPERIENCE

 

  • Event and Venue Operations Consultant, consulting with clients to ensure compliance, develop contingency plans, and maximize event success.

  • Head of Operations, leading a team of 15 and managing accounts and budgets for high-profile clients, resulting in increased operational efficiency and revenue growth.

  • Senior Manager of Programs, overseeing COVID-19 Food Relief program operations serving over 2.5M meals, designing operational systems, and leading a team serving 30K meals/grocery deliveries weekly.

  • Wedding and Event Planner, overseeing budgets up to $2.5M, and ensuring successful event execution.

  • Holds a Bachelor of Science in Business Administration with a concentration in Entrepreneurship from Saint Louis University.

  • Holds certifications in Wedding Planning from The Bridal Society and Event and Meeting Management from San Francisco State University.

PRESENT-DAY SKILLS

 

  • Proven track record in strategy development and organizational planning including budget management, process improvement, vendor management, and event planning and execution.

  • Skilled in building and nurturing relationships, developing compliance protocols, and effective communication.

  • Experienced in using Focal Point, Intellievent, and Cvent for event management and Canva and Adobe InDesign for design purposes.

  • Proficient in using Google Suite, Microsoft Office, Salesforce, and various project management tools such as Slack, Asana, and Jira.

MY STAR PROJECTS

photo by Megan Thiele Lorenz

WEDDING AND SPECIAL EVENTS

design and coordinate personalized and intimate once-in-a-lifetime special events

L+RC+N

design program operational processes

to feed 30K meals and 8K grocery boxes weekly to over 3K weekly participants

GP San FranciscoGP OaklandSJFRP

 

OFF THE GRID FORT MASON CENTER

design, curate, and operate

california's largest weekly food truck and pop-up vendor experience

sponsor experience

2017, 2018, 2019, 2020 and 2022

operations is about efficient planning, resource allocation, and knowing what not to include
 
it's as much about what you leave out as what you put in
 

photo by Off the Grid Photographer

EXPERIENCE DESIGN

360 Experience POV

 

Working in Hospitality and Events requires a 360 point of view. With the food and beverage vendors, entertainers, venue, client, and guest points of view, we build a designed event fit to meet the success metrics of all those involved and collaborating, perfectly ensuring a harmonious event

photos by Off the Grid Photographer, Loic Nichols, Blueprint Allure, Megan Thiele Lorenz

photo by Hannah Leigh Imagery

Get in touch

Email: mel@themelodyyeung.com

Phone: 314-922-6868